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Ted Gilbert on his Sport Model on top of Larch Mountain

Did you know, that in August 1919, Ted Gilbert became the first motorcyclist to ride a machine to the top of the rocky butte near Portland, Oregon?

His motorcycle of choice was a Harley-Davidson Sport Twin. Sitting at 4,045 feet above sea level, Larch Mountain is 11,000 feet of narrow, brushlined trail. Rugged and heavily timbered, with huge boulders, sharp stones, and logs lining its sides, it had previously withstood all attempts for anyone to reach its summit on a motor vehicle. The three-mile climb took 2 hours and 20 minutes and needed neither chains nor a tractor band to help the Sport Model along. A big sign measuring 4 feet by 6 feet nailed to the side of a huge fir tree marks the time, the name “Harley-Davidson Sport Model,” and the name of its rider, so that when Mazamas and various other organizations of mountain climbers would later reach the top, they would be able to see that a motorcycle could climb the hazardous cliffs of Larch Mountain.

“Hot Road” Perfume and Cologne

Did you know, Harley-Davidson offered a line of perfumes and colognes?

During the “Disneyfication” era which included branding any merchandise product such as T-shirts, leather jackets, caps, helmets, socks, gloves, knifes, signs, wedding cake decorations and key chains.  This was a product to complete the all-encompassing Harley-Davidson lifestyle and smell like your favorite bike at all times. The line of perfumes and colognes were called “Hot Road” and featured woody aromas with hints of tobacco.  It was 1996 and Harley-Davidson thought they’d attempt to capitalize on the company’s unique brand loyalty and decided to produce their own line of perfumes and colognes.

The woodsy scent with faint traces of tobacco did not make the top of the list for even the most loyal Harley-Davidson fans, yet you can still purchase some HERE.

Jeffrey L. Bleustein

Did you know, Jeffrey L. Bleustein is considered the “Father” of the Kevlar Belt?

Mr. Bleustein was Harley-Davidson Chairman from December 1998 to April 25, 2009.  He retired as Chairman of the Board in April 2009.  Previously, he served as Harley-Davidson CEO from June 1997 to April 2005.  He also served at Brunswick Corp in many capacities and was President of Tri-Hawk, Inc., a subsidiary of Harley-Davidson, 1984 to1985.  Mr. Bleustein was a technology consultant with AMF.  In 1969, AMF merged with Harley-Davidson and in 1975, AMF assigned him to help reorganize H-D engineering operations.  Led by AMA Hall of Famer Vaughn Beals and 11 other Harley-Davidson executives (including Willie G. Davidson), Bleustein helped execute an $81.5 million leveraged buyout of the company from AMF Corporation in 1981.

Mr. Bleustein was responsible for engineering innovation which included the rubber engine mounts, redesign of the V-Twin and introduction of the Kevlar drive belts.

More on the CEO’s of Harley-Davidson HERE.

Harley Owners Group

Did you know, Rich Teerlink established HOG?

Mr. Teerlink  — served as Chairman and CEO until 1999 at Harley-Davidson until he retired.  Mr. Teerlink joined Harley-Davidson in August 1981 as CFO where he enjoyed great success over his 18-year tenure.  He started just two months after a group of 13 Harley managers had bought the company from its then parent company, AMF, in a leveraged buyout.  Mr. Teerlink’s greatest accomplishment was establishing the Harley Owners Group (HOG) in 1983.

More on the CEO’s of Harley-Davidson HERE.

Did you know, the birthpace of Harley-Davidson in Australia, is considered to be Morgan & Wacker in Brisbane?

Many people don’t realize that Harley-Davidson started operations in Australia just 14 years after the U.S.  At the Morgan & Wacker dealership is a 1917 V-Twin, the exact bike that was one of the first in Milwaukee, and it sits half-way around the world in Brisbane, Australia.  Bill Davidson recently visited and was photographed by the motorcycle.

Oregon Fueling Experts

Did you know, Oregon Regulation of gasoline dispensing recognizes the special fueling requirements of Harley-Davidson motorcycles and makes the motorcycle rider the expert at fuel dispensing?

According to Oregon’s legislature, ORS 480.330 it’s all about the inconvenience and hazards of self service.  I feel it’s just another step in the government ladder of dependancy.  At any rate, the law states that an owner, operator or employee of a filling station, service station, garage or other dispensary where Class 1 flammable liquids, except aviation fuels, are dispensed at retail may not permit any person other than the owner, operator or employee to use or manipulate any pump, hose, pipe or other device for dispensing the liquids into the fuel tank of a motor vehicle or other retail container.  However, on June 11, 2001, Oregon motorcyclists won the right to pump their own gas. Governor John Kitzhaber signed House Bill 3885 into law, which gives motorcyclists the choice of fueling their own bikes. Oregon and New Jersey are the only two states which prohibit “Self-Serve” gas pumps, and motorcycles are the only class of vehicle allowed to actually dispense fuel into their own tanks in Oregon, which was effective January 1, 2002.

The law recognized the special fueling requirements of various motorcycles which then made the rider the expert at fuel dispensing. This bill also removed a liability for gas station owners who permitted the common sense practice of allowing motorcyclists to fuel their own motorcycle.

Bruce McGill “D-Day”

Did you know,  Bruce McGill, “D-Day” character in Animal House, rides a Harley-Davidson Sportster motorcycle up the Delta House internal staircase?

The 1978 John Landis movie was filmed in Eugene, Oregon and starred John Belushi. Many campuses rejected the filmmaker’s location request, due to the raunchy content of the script, before the University of Oregon approved it. Then-President William Boyd even allowed his office in Johnson Hall to be used as that of Dean Vernon Wormer (John Vernon).

The movie’s Delta House was an early-20th-century Eugene residence that served as the home of the Phi Sigma Kappa fraternity from 1959 to 1967. Although it was demolished in 1986 and replaced by a suite of doctors’ offices, a large building outside the new building bears a plaque that commemorates the Delta House location.  Many of the interior scenes were filmed within the adjacent Sigma Nu house, which still stands today on East 11th Avenue; the exterior of the frat house was cast as a sorority house through whose window Belushi peered at half-naked coeds.

The movie’s climactic parade scene, featuring actor Kevin Bacon’s film debut, took place in downtown Cottage Grove, Oregon.

Did you know, Harley-Davidson has multiple manufacturing plants in Asia?

The motor company announced plans to build a manufacturing plant in Thailand where motorcycles will be assembled from parts manufactured and shipped from the U.S. The company said the plant will cater to the Asia-Pacific market, particularly China and Southeast Asia with plans to begin production in Thailand in 2018.  The factory is being erected in the Rayong province, Thailand which is geographically located southeast of Bangkok. This will allow the Harley-Davidson to circumvent Thailand’s tariffs of up to 60 per cent on imported motorbikes.

The Thailand plant is the second factory in Asia as Harley Davidson has a plant in Bawal, India, where the Street 750 model and Street Rod is produced. In addition, Harley-Davidson manufactures motorcycles at a plant in Brazil and has a wheel factory in Australia.

Tri-Hawk, Inc.

Did you know, Harley-Davidson sold a no-doors, no-roof, no-regrets, Polaris Slingshot knockoff back in the 1980’s?

Called the Tri-Hawk it was viewed as a semi-automobile.  Harley-Davidson acquired the company in 1984 and the cost for a Tri-Hawk was nearly $12,000.  Jeffrey L. Bleustein — who had a long tenure at Harley-Davidson, served at Brunswick Corp and was President of Tri-Hawk, Inc., a subsidiary of Harley-Davidson, 1984 to1985. Mr. Bleustein was also a technology consultant with AMF.

For many years Harley-Davidson made three-wheelers in the form of utility and police “trikes,” but they were not like the svelte looking Tri-Hawk’s.  They product appeared only briefly in Harley-Davidson showrooms as it was determined to be a marketing miscalculation and they were quickly pulled from the motor company line-up.  The two-passenger Tri-Hawk had already been in limited production before Harley-Davidson decided to take it on to fill some niche. In 1983, prior to acquiring Tri-Hawk, Harley-Davidson made a deal with an Austrian Rotax company for engine-gearbox racing units destined for 500 cc short track racing, but the Tri-Hawk was powered by a French-built Citroen four-cylinder motor.

Tri-Hawk

The Tri-Hawk design was developed by race car engineer Robert McKee with deep pockets by millionaire sportsman Lou Richards who was underwriting the project . The Trip-Hawk was assembled in a small plant located in the beachside town of Dana Point, CA. The 1299 cubic inch flat four air-cooled engine rode up front while the frame and suspension echoed McKee’s racecar experience. Borrowing even more from French technology, the builders incorporated a hydraulic braking system manufactured by Renault.  Weighing over 1300 lbs., and powered by 80 horsepower through a 5-speed transaxle transmission, theTri-Hawk had what marketing called, “exhilarating performance characteristics.”

The product had appeal, but the motor company decided not to sell them through their dealers, leaving only the factory in Dana Point and three other franchise locations to sell all the Tri-Hawk’s.  With limited availability and about eleven Tri-Hawks leaving the factory per month they became a sales failure.  Not from design flaws, but from management and company neglect.

Photos courtesy of Harley-Davidson; Harley-Davidson perfume photo courtesy of Sofie Lindberg; photo of Bruce McGill courtesy of IMBD, photo of Ted Gilbert on his Sport Model on top of Larch Mountain courtesy of Motorcycle Enthusiast;

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HOG Lewis And Clark Touring Rally

Lewis And Clark Touring Rally

Harley Owners Group registration is now open!

It starts on July 10th in Portland, Oregon and ends July 21st in St. Charles, Missouri.

It’s a throw back to 2002 when HOG led a contingency of riders along the route made famous by Meriwether Lewis and William Clark during their 1804 – 1806 expedition.  I didn’t attend the original ride, but wrote about it in a post HERE.  I’m sure the box of commemorative “swag” from HOG only contributed to the adventure and road stories.

From the Pacific Ocean to the banks of the Mississippi River in Missouri, the touring rally will take Harley-Davidson riders to 9 cities along the famed route, numerous museums and interpretive centers, as well as some spectacular wind in the face riding.  It’s an especially great opportunity to ride the famous Bear Tooth Pass and explore Yellowstone National Park.  Here is a post with some photos from when I traveled this route back in 2013.

It’s not an inexpensive touring rally as registration on the members.hog.com website is $450.  It does include numerous meals, commemorative merchandise and special gatherings with fellow participants as part of the event package.

Notes from the website state: Maximum Capacity for the rally is 300. Full members may invite 1 guest on the tour.  The member must register the guest under his/her member number and purchase one of the above packages.  Cancellation: Prior to May 1, 2017 there is no cancellation fee. May 2, 2017 – July 3, 2017 a 50% fee will be imposed ($225).  If the Rally Package has been mailed to members they will need to return the rally package before a refund will be issued.  Cancelation deadline is July 4th, 2017.

Alert: You might not have this issue, but I was registering for the Pacific Northwest Rally earlier in the day and had numerous issues with the HOG website hanging.  I was using a MacBook with Safari browser, but couldn’t get the site to work. I called the HOG Support phone line and it was suggested that I use Google Chrome browser, which I did and it worked fine with that browser.

Photo courtesy of HOG website.

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Screen Shot 2016-08-10 at 11.42.14 AMI’m a bit late getting this information out, but you can read the company press release HERE.

From my experience you know it’s going to be a long day when the financial perspective includes statements about how we’re in challenging times…  “Political, economic and cultural forces working against the confidence and security for people everywhere in the world” — whoa, roll the eerie and scary sound effects!

Here is a quick synopsis:

The Bad:

  • Worldwide sales for the quarter were down due to significant declines in the U.S. industry which was a surprise and far weaker than expected. Worldwide retail sales of new Harley-Davidson motorcycles in Q2 were down 1.9%.  U.S. retail sales were lower than expected on surprisingly weak industry results.  Q2 retail sales in the U.S. were down 5.2% versus prior year, behind weak U.S. industry sales.
  • U.S. retail inventory was up at the end of the second quarter.
  • Manufacturing expenses were higher than expected, driven by startup costs related to the implementation of a new ERP system in Kansas City, and costs associated with plant retooling.  In addition, plant efficiencies were lower than expected due to lower production given soft sales in Q2.  This is an overly simple statement because in reality it’s complex planning and execution, including numerous down days, inventory bridges and careful new model ramp plans.
  • The motor company stated they are taking steps to lower expected 2016 shipments which is largely due to continued pressure on industry growth in the U.S.  Third quarter shipments are expected to be approximately flat to down 9% versus 2015 third quarter.

The Good:

  • Revenue was up slightly.  Net income was $280.4 million on consolidated revenue of $1.86 billion compared to net income of $299.8 million on consolidated revenue of $1.82 billion in last year’s second quarter.
  • Q2 market share of 49.5% in the U.S., was up a strong 2.0 percentage points. The gains came in all segments, Touring, Cruisers and the Street/Sportster segment size of motorcycles. And it came from all seven sales regions in the U.S. The market share gains were over double the nearest competitor and came largely at the expense of Japanese competitors.
  • Retail sales in international markets were up in Q2 in all regions except Latin America (Brazil).
  • The company added six new international dealerships in the second quarter and has a goal to add 150+ international dealers over the next 4 years.

Given this current environment one could wonder if Harley-Davidson is positioned appropriately for the flat/declining industry which seemed to surprise them in Q2 — management states they are prepared.

Full Disclosure:  I have NO personal stock holdings in HOG or plans to procure any.

Some parts of the above text are attributable to the Seeking Alpha transcript on July 28, 2016.  Photo courtesy of Harley-Davidson.

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Screen Shot 2015-04-07 at 9.10.26 AMThe Pacific Northwest…bounded on one side by the pacific ocean and the other side is the mountainous Rocky’s.

It’s perfect for finding a two-lane crowd-free by-way and rolling past acres of lush forest.  Those acres can turn into meandering hours of riding the countryside on a motorcycle.   In fact, the Pacific Northwest HOG rally will be hosted in the picture-esq Northwest (Portland) in a couple of weeks where we will deliver the aesthetic vision of why we ride!

Welcoming the 1000’s of riders to the adventure will be hot and dry weather.  Not only will they encounter the best weather temps, but they will also have to deal with wildfires.  Yes, the west could be described as being on fire!

Wildfires In Oregon and Washington State

Wildfires In Oregon and Washington State

The fires across the region have forced evacuation, burned down structures and created breathing issues for some.  Twenty minutes outside the Portland metro area the air is thick with particulate and smoke permeates the sky for miles across the region.  In Washington state over a 1000 people have been evacuated in Chelan county.  The Warm Springs fire (Countyline 2 fire) in Oregon has exploded into the largest fire at 36K acres.  U.S. 26 is closed at Oregon 126.

According to NatGeo, on average more than 100K wildfires clear 4-5 million acres each year in the U.S.  In 2014, some 1.2 million acres burned in Oregon and Washington and sadly this year it’s looking like a repeat.

Wildfires In Canada, BC

Wildfires In Canada, BC

In scanning the reports I got to thinking about the last time I’ve taken a motorcycle trip during the summer that wasn’t marred with a wildfire.  Of course it depends on how many miles I’ve traveled, but in a typical week long ride during the summer I realized that it’s been a fair number of years where I didn’t pass near or through a burning wildfire during a ride.  I’ve had multiple trips to Sturgis.  Through Yellowstone Park, through Glacier National Park – both with fires on multiple trips.  There was U.S. Route 550 or the “million dollar highway” that had a San Jan National Forest fire.  There was Beartooth Highway (U.S. Hwy 212) and a lingering wildfire.  I’ve taken a couple extended trips up north to British Columbia Canada and the land of lumberjacks was on fire both times.  In most all cases we were not close enough to see flames, but dark smoke and particles filled the sky for many miles as we navigated across the country.

In Washington and Oregon there are now 31 major wildfires currently burning.  See the map.  In Canada BC, there are even more.

In addition to the economic woes that these fires cause it does makes one wonder whether motorcyclists should even consider traveling the west during the height of the summer fire season.

But, life is for living and I’m not talking about the thrill of a car ride snaking through the marquee Going-to-the-Sun-Road in Glacier.  It’s about feeling small in a very big world and how that is a great thing on a motorcycle.  So, I’ll continue to plan motorcycle trips to ride the west – wildfires and all!  Sure some of my photos will be filled with smoke obscuring the mountain views but, just know that I’ll have a big smile underneath that slightly wetted down dew rag covering my face!

Photos courtesy of the Oregonian and NWCC.

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2015 Sturgis Rally Stats

2015 Sturgis Rally Stats

Stat pushers.

Not a day goes by that we’re not confronted with or overwhelmed with statistics or key metrics and the 75th Sturgis Rally is no exception.

But, what’s the one item we didn’t see at Sturgis this year?  Nada.  Not one.  Tickets issued for ape-hangers!  Thank South Dakota ABATE.

Starting July 1st, there are no longer regulations about where to hang your hands!  Ape-hangers are now legal in South Dakota and the $20 fine for riding with your hands too high was wiped off the books as governor Dennis Daugaard signed Senate Bill 85, effectively abolishing South Dakota law that prohibited such handlebars.

In previous years it was a petty offense in South Dakota if you rode a motorcycle on a public street or highway with the handlebar grips positioned at or above shoulder height.  For law enforcement it was almost an automatic excuse to pull over a motorcyclist.

sturgis_infographic_2_0And then there were the daily public safety reports.  The number of people in attendance, the number of vendor permits, the tons of garbage recycled, the number of arrests, the number of accidents, the number of DUI’s and the motorcycle deaths.  An endless parade of daily stats.  Some of it confusing as the stats didn’t match day-to-day in the media given the spaghetti architecture that makes up the western South Dakota tracking system.

Maybe the City of Sturgis can contract with Booz Allen who recently won the healthcare.gov contract to coordinate and manage the various agency’s reporting data.  How about an infographic at the conclusion of the event so that we can all tweet and share on social media!

It turns out that in previous years, the State Police counted arrests and traffic crashes in and near Sturgis, as well as in the Rapid City Patrol district which is most of western South Dakota, beginning the Saturday before the Rally’s official start on Monday and going through early Sunday morning, on the final day.

That made for eight days of data.

However, this year because it was the 75th anniversary, the Patrol began counting on Tuesday, July 28. So the totals reported each day for DUI arrests and injury accidents didn’t compare exactly, with previous years’ reporting.  They release a special comparative statistics for Saturday Aug. 1 through Saturday Aug. 8, – actually until 6 a.m. Sunday – to compare with previous years.

That means instead of 220 DUI arrests this year as previously reported, the eight-day total was 195 DUI arrests for the Rapid City district, which includes Sturgis and most of western South Dakota.  Even the Puddle of Mudd singer (Wes Scantlin) was charged with DUI.  City managers can now point to the report and state that stats were well below the 244 DUI arrests related to the Sturgis rally last year for the same eight days.

Felony drug arrests this year were at 80 during the eight days, compared with 90 for the same period in 2014. The 12-day total previously reported was 99 felony drug arrests this year, if counted from July 28.  But who’s counting?

Sadly, the traffic fatalities remain well above last year independent of which metric (8 day vs. 12 day period) used.  The total of 12 this year for the eight days; previously the Patrol had been reporting 13 fatalities connected to the Sturgis rally this year, counting from July 28.

Why?  More people, more crashes seems to be the prevailing answer.  That answer seems too simplistic and certainly doesn’t root cause how to have a fatality-free rally.

The Department of Transportation counted vehicles entering Sturgis, as it has been done since 1990.  Final numbers weren’t available, but is projected to be in the 500,000 and 600,000 range.  More than the previous two years, but not as many as the record year of 2000.

Harley-Davidson motorcycles dominate the rally, but was a lot of other breaking news this year.  For example, the underwear world record attempt, failed.  Given all these side shows being reported by the media, the opening of an Indian Dealer in Sturgis and lots of foreign motorcycles in attendance the Harley dominance might be reduced.

Photo courtesy of South Dakota State News  |  Infographic courtesy of Lancetdatasciences.com 

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Screen Shot 2015-07-22 at 1.44.35 PMI’ll get right to the point.  Motorcycle sales down.  Revenues down.  Earnings down. Currency issues.  Tough competition.

The company’s Q2 earnings were hard to sugar coat for Matt Levatich, President and CEO.  But he sure tried.

“Our actions during the quarter have had a positive impact. We are encouraged by the momentum at retail as the quarter progressed, both in the U.S. and internationally.”  “We are confident in the strength of our business and the strategies we have in place to maintain our industry leadership and grow our business over the long term,” said Levatich. “Our singular focus on the customer through unrivaled products, unique experiences and our expanding dealer network is the bedrock we are building on to continue to grow our reach and impact with customers across the globe.”

Dealers worldwide sold 88,931 new motorcycles in Q2 2015 compared to 90,218 motorcycles in the year-ago quarter. In the U.S., dealers sold 57,790 new motorcycles in the quarter compared to sales of 58,225 motorcycles in the year-ago period.  In international markets, dealers sold 31,141 new motorcycles during the quarter compared to 31,993 motorcycles in the year-ago period, with sales up 16.6 percent in the Asia Pacific region and down 8.9 percent in the EMEA region, 2.6 percent in the Latin America region and 9.9 percent in Canada.

Second-quarter revenue from motorcycles decreased 11.6 percent to $1.31 billion compared to revenue of $1.48 billion in the year-ago period. Following the company’s decision in April to lower motorcycle shipments, the motor company shipped 85,172 motorcycles to dealers and distributors worldwide during the quarter compared to shipments of 92,217 motorcycles in the year-ago period.

Revenue from motorcycle parts and accessories was $256.8 million during the quarter, down 5.4 percent, and revenue from general merchandise, which includes MotorClothes apparel and accessories, was $77.5 million, up 1.5 percent compared to the year-ago period.

As the new CEO, this is Mr. Levatich’s first solo “ride” on an earnings report after Keith Wandell retired.   You have to give the company cred for its integrity of not over producing its motorcycles, but employees and shareholders can’t be happy with these sales.

Full disclosure:  I have no positions in HOG stocks and no plans to initiate any position within the next 72 hours.  I wrote this article from publically accessible information and expresses my own opinion.  I am not receiving compensation for it and have no business relationship with the company.  I currently own a Harley-Davidson Road Glide.

Photo courtesy of H-D.

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2015 Road Glide

2015 Road Glide

Harley-Davidson (NYSE: HOG) released its Q4’14 financial report along with full-year results.  The motor company reported a drop in net income for the final quarter, but overall profits were up for the year.

Celebrating its 112th year, Harley-Davidson shipped 270,726 motorcycles around the world in 2014.  The Road Glide had a big comeback and sales have been robust and represented about 14% of total U.S. retail sales in the fourth quarter.

For the full year 2014, the Company shipped 270,726 motorcycles to dealers and distributors, a 3.9 percent increase compared to 2013 and in line with guidance. Full-year revenue from motorcycles was $4.39 billion compared to $4.07 billion in the year-ago period. Revenue from parts and accessories was $875.0 million compared to $873.1 million in 2013.  Consolidated revenue topped the $6 billion mark for the first time since 2006.

In 2014, international sales of new Harley-Davidson’s grew at more than 5% and accounted for more than 36% of total retail Harley-Davidson  motorcycle sales which is up from 30% in 2008.

You can read the full financial press release HERE.

Photo courtesy of H-D.

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