It wasn’t all that long ago that most biker shows on TV were about building obscenely expensive and nearly un-ridable custom motorcycles. Viewers of these shows could pretend that they were skilled enough to build a custom bike and somehow like magic become a rich and famous celebrity or join the elite club of A-listers who love to flaunt their fabulous machines. I described it HERE as too much of nothing!
But, American infotainment marches on to find even more drama and action so now we have the Laffing Devils MC on a Discovery TV show called The Devils Ride, which is like watching the Wildhogs movie except they were funny!
The show’s executive producer, Jason Hervey told Realscreen, a webzine about the global business of factual entertainment that “They are not a gang, but I will tell you they are a fierce group of individuals.” Hervey also told Realscreen that the Laffing Devils initially scoffed at his invitation to become celebrities. They reportedly told him, “We aren’t the Kardashians, brother – we’re the real deal.” “They take a lot of pride in their club,” Hervey said. “There is a lot of respect and protocol that goes into interacting with them. Essentially there was a big process about trust, because they didn’t want to look silly or do a ‘typical reality show.’”
Well on the respect front they over promised and under delivered. I feel disrespected for having watched 2 episodes thinking the show would develop into something of interest, but now all I want is my time back!
To prove the point about it being faux at every turn just go to the sweepstakes or Facebook page and you’ll notice that they’ve reversed most or photoshopped the photos of Gipsy’s motorcycle. I guess the devil head shifter just looks too cool on the wrong side!
Shame on Discovery producers of The Devil’s Ride for trying to cash in on the biker niche market. This is about as big a dud as the Facebook IPO!
Photo courtesy of Discovery Channel