Feeds:
Posts
Comments

Posts Tagged ‘Native Indians’

30yearsThat’s Spanish if your uncertain and stands for “Happy Box” (or loosely translated into Happy Meal) and it’s the 30 year celebration of the Happy Meal at McDonalds.

First introduced by Dick Brams (McD’s Regional Ad Manager) in 1977 and initially called the “McDonaldland Fun-to-Go” meal.  Since first hitting the market they have included everything from the puzzles, crayola toys, motorcycles, personalities riding motorcycles and movie tie ins.  The McDonalds Happy Meal first movie tie-in was the Star Trek Meal which featured images and games based on the 1979 movie.  In fact, the ‘Teenie Beanie Baby’ promotion created a huge worldwide interest with over a 100 million toys selling out in the first 2 weeks.  McDonald’s has had a lot of controversy over Happy Meals from poor working conditions at a toy factory in Danang, Vietnam (Keyhinge Toys), to recalls and even legal issues with Devo.  Then there is the questionable association with the non-green gas guzzling Hummer and some people even complained over the hearing a four-letter word in the Kidz Bob #6 CD song “I Don’t Want To Be” which turned out to be false.  Sure the rap on Happy Meals is that kids are lured by the toys into eating unhealthy food while the execs focus on high value licensing deals, but many still eat them.

Custer_MCAnd then there was the Custer/Blackhills/Motorcycle tie-in — it was two fries short of a happy meal — the McD’s marketing department poorly vetted the toy “General” (he was Lt. Col.) Custer who rides again on a motorcycle and was distributed in South Dakota.  Quick to realize they angered the Sioux/Lakota Indians they withdrew it from the market after complaints poured in.

In the end, millions of Happy Meal items have been produced with a lot items turning into memorabilia and has spawned an entire collectors market.   Numerous meals have included motorcycles, people riding motorcycles and even Digi Sportz games which included motorcycle racing.  There is a McDonald’s Collectors Club which holds annual conventions for the serious collectors.  It turns out cycling artifacts not only include books, magazines, promotional items, but to some Happy Meals which has a rich history of the sport and hobby of motorcycling.

Photo courtesy of Happymeal.com

All Rights Reserved © Northwest Harley Blog
Advertisements

Read Full Post »

Groov’n to my XM Satellite this morning I was listening to Robbie Robertson’s Sacrifice from the album “Contact from the Underworld Red Boy”…

I’ve heard the song before, but something in the song grabs my attention.  In the background you hear this narrated telephone-squawk box voice of Leonard Peltier.

The musician Robbie Robertson was born with the name Jaime Robert Klegerman, a son of a Jewish father and Mohawk Indian mother, and first brushed with music at the Six Nations Reservation.  He is an accomplished musician and has composed the score to Scorsese’s movies Raging Bull, King of Comedy and The Color Of Money as well as appeared with Bob Dylan, U2, and Peter Gabriel. His most recent work was with Touchstone Pictures / Beacon Pictures’ ‘Ladder 49′ (John Travolta) and the feature track, “Shine Your Light.”

It turns out the song Sacrifice is indeed a ‘protest’ song which features Leonard Peltier – a Native American who has been imprisoned since 1976 on charges of murder who many believe are fabricated – his voice is recorded from telephone calls from prison. Peltier, a native of Grand Forks, N.D., has spent nearly half of his 59 years behind bars in maximum-security prisons, most recently in the U.S. Penitentiary in Leavenworth, Kan. Peltier was convicted for the deaths of two FBI agents who died during a 1975 shoot-out on the Pine Ridge Indian Reservation.  If you’re into conspiracy theories, then you’ll be interested in the Wounded Knee occupation of 1973 which marked the beginning of a three-year period of heightened political violence on the Reservation.  Peltier was an American Indian Movement (AIM) organizer from the Northwest who got caught up in the shoot-out on the ranch of the Jumping Bull family.  I’m not passing judgment just sharing the information.

In doing the background and research for this post it connected me with the Protect Bear Butte initiative in Sturgis, SD and I wanted to raise awareness of the issue.  Headed up by Tamra Brennan, the Bear Butte is a sacred mountain in the Black Hills and only 8 miles from downtown Sturgis.  The issue is where motorcycle rally growth (see above map) and the need to accommodate the large influx of bikers means more and more people want in on the opportunity to make a buck so, there has been an increased presence or build out of bars, clubs, concerts facilities, campgrounds mixed with more and more alcohol sales near, on or over the mountain.  The rally collides with the spiritual beliefs and ceremonies of the Native People as well as disrespects a sacred mountain.  Sort of like going to church while partying with all your rowdy biker friends.

There are 14 sites from S.D. to A.Z being debated and/or fought over to ensure full freedom of religion on public lands.  Historically Federal land management has disregarded American Indian calls of protection on sacred sites in public lands.  More rocks were thrown sort-of-speak, when Jay Allen owner of Broken Spoke developed a multi-level property only one mile from Bear Butte called Sturgis County Line(SCL). He sold his stake in the property to Boston based Target Companies (a travel corp.), but remains active in “promotion” of the facilities and campgrounds.

I’m hopeful that Pepper Massey, the Director of the Sturgis Rally Department can indeed grow the Rally in both attendance and revenue while keeping the event vital for the community that supports it…which includes being respectful to the Native Indians and the religeous freedoms.

Read Full Post »

%d bloggers like this: