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Many of today’s technology-driven, electrification, and social media-obsessed adults don’t relate as much as I do to the joy of the wind in your face on a petrol-propelled motorcycle.

Their loss in my opinion.

But, for those who get it, they know that Harley-Davidson enthusiasts like to get together, get to know each other and do a lot of riding.

For those of us who live in Oregon, we clearly know that we have some of the best riding in all of the U.S., which means this year we get to share this gem of a state at a National H.O.G.® motorcycle rally.

I’m talking about the Oregon Volcanoes H.O.G. Touring Rally happening September 11-15th. For those unfamiliar with Oregon, it’s a perfect time of year for riding, with mild temperatures, little chance of rain, and the foliage season begins. Adding to that, the Pacific Northwest is increasingly known for its craft beer, coffee shops, vibrant music and food scenes which is reason by itself to visit the state.

The last time there was a National H.O.G. Rally — that was started out hosted in Oregon — was back in 2017 for the Lewis and Clark; The Expedition Returns. That ride basically followed in the footsteps of Lewis and Clark’s 1805 expedition in search of the Northwest Passage, from Seaside, Oregon to St. Charles, Missouri. If you want a little sample of that adventure, I detailed the adventure HERE.  If you’re looking for even more information about Lewis and Clark, visit the National Geographic site dedicated to their journey HERE.

50 Rides, One Nation

It’s been my experience after attending a few National H.O.G. events, they are a class act.  The local dealers often host evening events and the route information and swag are of high quality.  In addition, the H.O.G. planners (Bill Davis • Rally Coordinator) make it very simple to participate and have a great experience!

At present, the Oregon Volcanoes Touring Rally has 190+ H.O.G. Members and guests registered.  Keep in mind, this isn’t a “group ride” where a couple hundred bikes depart simultaneously every day with a ride captain.  Riders are free to forge their own departure times and routes (with solid guidance on scenic location stops and daily endpoint events) while riding at your own pace.

The ‘Volcanoes’ rally will start on the eastside of Portland, OR with a ride along the Columbia River Highway to the scenic Multnomah Falls viewpoint. Traveling a little farther and it’s a picturesque view of Mount Hood, the first of eight volcanos on this ride. The tour will then head north to an active stratovolcano, Mount St. Helens in Washington State, at a viewpoint which is also one of the stops for the 10 Rides for ‘21 H.O.G. challenge.

Mount St. Helens Loop

You might recall that the 10 Rides for ’21 is an annual H.O.G. member challenge featuring 10 great destinations throughout the country, along with a recommended scenic route for each. At this rally, riders will also have the option of picking up one of the 50 Rides, 1 Nation H.O.G. challenge on the Columbia River Highway at the Vista House in Corbett, OR. That’s two H.O.G. challenge stops completed, in less than 100 miles into your rally! The tour will loop back around to the westside of Portland for the first night on the road with a hosted event at Paradise Harley-Davidson.

On day-2, the tour will pass through the Opal Creek Wilderness and have spectacular views of Mount Jefferson, Three Sisters and Mount Bachelor to the eastern side of the mountains ending in Bend, OR for a hosted party and meal.

On day-3, the tour takes the route west towards the coast and the cool breezes of the Pacific Ocean and the coastal community of Coos Bay. The tour will ride by Newbury and Mount Mazama Volcanos.

On day-4, the tour will ride by the Mount McLoughlin volcano and will visit Klamath Falls before ending the rally with a hosted meal, party and closing ceremony in Medford, OR.

There will be a total of five hosted stops planned at Harley-Davidson dealerships along the tour route. Check out the H.O.G. website if you’ve yet to register and want to join the tour HERE.

It should be a great Oregon tour, with a side trip into Washington and a riding route that provides twists and turns and follows many of the region’s noteworthy volcanos.

Photos courtesy H.O.G. and Harley-Davidson

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We all love our rides, but what about the dealers?

If you wander into the forums, they are full of comments ranging from the good, the bad and even the ugly.

Dealers stared into the teeth of COVID-19, mixed it up with the motor company’s revenue declines, layoffs, reduced bike inventory to bolster prices, which was followed by several dealers closing down including some Bar & Shield Circle of Achievement Award dealers, permanently.

We all know it’s been a tough 14-months and that includes every Harley-Davidson dealer along with their employees.

Adding to all of this, was corporate Harley-Davidson throwing out more strategy changes (“wired”) than I change my socks.  And when corporate management dictate the “We know what is best in/for your showroom” requirements — you know how it goes, all the risers need to be symmetrical, with the right merchandise on each one, perfectly priced, labeled, and “faced” toward the customer — the dealership owner has the choice to largely accept them or not.  If they don’t accept them, then the “widget guys” from Milwaukee can say … “No soup for you!

That’s when those inspirational corporate quotes like: “You’re here by the grace of your lineage” start to sound like marketing for the early Pilgrims.

But, I’ve digressed.

Be it clothing, parts or motorcycles, Paradise Harley-Davidson, has continued to provide what customers want. From the owner to the staff folding t-shirts and everyone in-between, they are part of our Northwest motorcycle community and they interact with us on a daily basis, selling the experience of coming to the dealership as much as of riding itself.

17-Year Anniversary Celebration

You might not recall, but it was not long ago when Harley-Davidson management forced, via franchise contracts, that dealers significantly upgrade or move and open up large “mega stores” on an interstate exit.  The corporate ethos was larger is better and location, location, location!  This mandate alone had a lot to do with dealers selling or going under in the late 90’s and early 2000’s.

The Paradise dealership has its roots grounded in Beaverton, Oregon, a small 7,000-square-foot store.  The store was mandated by its franchise “relationship” with Harley-Davidson to upgrade, however, they were in a very tight geographic footprint on SW Farmington Road.  If you lived or traveled through the heart of Beaverton you know that it meant only one thing — relocating to a new store. The then current owner determined that a new store was way too much to take on and decided to sell the dealership.

Slo-mo ‘Glider’ Wheelie (Note: Hosted on my Google site)

At the time, Ed Wallace who previously was with PACCAR, where he was a General Manager in the Kenworth Truck division was now one of America’s most successful and decorated Harley-Davidson dealers.  Wallace purchased the Tacoma dealership (Destination Harley-Davidson) in partnership with son, Ed Jr., and daughter, Christy, in 1995.  The Tacoma facility went from 7,000 to 50,000 square feet and is located just off I-5. Then in 1997, he acquired the Harley outlet in Silverdale, Washington. Christy was the majority owner of the Silverdale store and planned every detail of the expansion. Going from a 3,000-square-foot converted gas station on Silverdale Way to the newly constructed 20,000-square-foot $3 million building.

Having success in developing the motorcycle business and constructing large, multi-million dollar facilities, Ed Sr., purchased the Beaverton Harley dealer in 1999, and moved it to a new 30,000-square-foot Tigard facility, which Ed Wallace, Jr. managed.  Ed Jr., married his sweetheart from the Tacoma area and after 3+ years of running the Tigard facility, wanted to return to Tacoma.  As I recall, Ed Sr., had fully retired from the business by then, and Ed Jr., put the Tigard dealership on the market when Mike Durbin stepped in and bought it in 2004.  The name was changed to Paradise Harley-Davidson and the rest as they say is history.

Bike wash and Durbin in the Dunk Tank

On a local level, I like supporting small(er) businesses, vs. the mega-destination dealers i.e. Timpanogos in Lindon, Utah, which is one of the largest dealerships in the U.S. at 58,000 square-feet.  In my opinion, Paradise H-D has a loyal following and always a great place to visit, as they have something going on all the time. I’ve enjoyed and been working with Mel in the parts department since the good ‘ol Beaverton days! The staff gets to know the people that bought from them and for service you are never just a number that they need to get through the system! Don’t get me wrong, I still swallow HARD at some of the service pricing, but my personal experiences are of good people, good service and being treated fairly.

This past weekend Paradise H-D celebrated their 17th Anniversary.  I stopped to partake along with a few hundred or more other enthusiasts. They put on a great social event with a beer garden, live music, dunk tank, bikini bike wash, games, door prizes and more for their clientele.  What I really like is that no one talks about what you do for a living. They talk about what and where you ride.

Congrats Paradise H-D on 17-years as a standout dealership!

Glider movie and Photos taken by the author except for logo photos courtesy of Paradise H-D.

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Revolution® Max 1250 Engine

On February 22, 2021, Harley-Davidson® officially unveiled the multi-year teased then full-frontal hyped all-new Liquid-Cooled V-Twin (Revolution® Max 1250 Engine), which powers the new Adventure (ADV) segment (Touring and Sport) motorcycle called the Pan America™ 1250. The Revolution Max 1250 engine is assembled at the Harley-Davidson Pilgrim Road Powertrain Operations facility in Wisconsin.

The new engine is tuned specifically to deliver the desirable power characteristics for the Pan America 1250, with an emphasis on smooth low-end torque delivery and low-speed throttle control applicable to ADV off-road riding.

Harley-Davidson is bent on piloting across a dusty path into the deep-sand of the Dakar trail by taking on the most iconic and recognizable adventure motorcycle — the BMW GS. The GS, a direct descendant of a Dakar winner, has spent decades proving its capability in the remote parts of the world, with each generation improving on the last.

Revolution® Max 1250 Engine

Revolution® Max 1250 Engine Summary:

Displacement: 76.3 cu in (1,252 cc)
Bore x Stroke: 4.13 in (105 mm) x 2.83 in (72 mm)
Maximum horsepower: 150 @ 9000 rpm
Maximum torque: 94 ft/lbs @ 6750 rpm
Peak RPM: 9500
Compression Ratio: 13.0:1  (Piston crowns are machined)
Valvetrain: Chain-driven, DOHC, hydraulic self-adjusting lifters, intake & exhaust VVT; four valves per cylinder
Cooling: Liquid
Transmission: 6-speed
Primary Drive: Gear
Final Drive: Belt

 

More Revolution® Max 1250 Engine Details:

  • 60-degree V angle of the cylinders.
  • Single-piece aluminum cylinders with nickel silicon carbide-surface galvanic coating.
  • Rocker covers, camshaft covers and primary cover are lightweight magnesium.
  • Liquid cooled engine and the engine oil is also liquid cooled. Oil cooling jets are aimed at the bottom of the pistons.
  • The two crankshaft connecting rod journals are offset by 30 degrees which creates a 90-degree firing order.
  • The engine requires premium-grade (91 octane) fuel.
  • Four-valve cylinder heads (two intake and two exhaust) — exhaust valves are sodium-filled.
  • Cylinder heads are cast from high-strength 354 aluminum alloy.
  • The engine has Double Overhead Camshafts (DOHC) with Variable Valve Timing (VVT).
  • The engine features roller-finger valve actuation with hydraulic lash adjusters and has multiple internal balancers.
  • The engine has two spark plugs per cylinder, dual down-draft throttle bodies with an 11-liter air box over the engine and washable conical air filter.
  • The is a unitized powertrain, i.e. the engine and transmission are housed in a common case.
  • There is a six-speed transmission and the clutch is mechanically actuated with a large-diameter cable.

Harley-Davidson stated that the Pan America adventure motorcycle powered by the Revolution Max 1250 engine can achieve a top speed of 135 mph (217 kmh)!

Similar to the crossover in the four-wheeled world, the adventure motorcycle segment has now been expanded, thanks to Harley-Davidson.

Images courtesy of Harley-Davidson.

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It’s real, and it’s spectacular. Fastest I’ve ever clicked “buy.”

Wait! Not so fast. What are you talking about Mac?

Today was historic. The original film starts out greeting thrillseekers, music lovers and conversationalists all across the frozen plains.

You had me at; “You’re here by the grace of your lineage.

But, I’ve wandered off the main trail.

Our “movie hero,” Jochen Zeitz, chairman, president and CEO Harley-Davidson, was an actor riding — yes, RIDING — an actual motorcycle.  That in of itself might be a first?!  There he was in the scenic landscape of Kenya, Africa no less.  Traveling to the vast wildlife preserves to lasso the FIRST twin Adventure Motorcycle and bring it back to Made in America!

Nothing to see here Buell owners.

The emotional exhaustion of this past year must have gripped Mr. Zeitz’ soul, as he peered out onto the Segera Retreat, where a herd of zebra graze, swishing their tails in unison to keep the flies away.  Where a long giraffe at the outer edges of the garden keeps him company as he ploughs through a lengthy to-do list waiting for the Milwaukee employees to wake up.

Today Mr. Zeitz must be just thrilled of simply being alive and to share his wisdom with the motorcycle adventure world.

At the film preview, Journalists cheered… remotely of course.  There were tears and applause, then more tears as the press fell apart during the historical Harley-Davidson Pan America launch today.  Harley-Davidson told a syrupy sympathetic story with dramatic musical overdubs on how the motor company always made off-road bikes. The film narrator described that this isn’t Harley’s first dirt rodeo. You might recall, that back in the 1960s and 70s, Harley offered a variety of small dual-sports, and even briefly got into the motocross game. Harley filled the gap in their lineup by purchasing the Italian motorcycle manufacturer Aermacchi. Not too long after, Harley gave up on the idea of small dirt bikes and sold Aermacchi, which eventually became the company we know today as Cagiva.

It’s fairly evident that the motorcycle press has become nothing but “exhausting love letters to consumerism.” I’ll save my cynicism as a more legitimate response to a product launch once I have a chance to fully review the stats vs. just post another emotional reaction.

We all know that Harley-Davidson is trying to break into the popular adventure motorcycle scene with the 2021 Pan America 1250 and Pan America 1250 Special. The motorcycle and dealer network will compete with some of Europe’s top players, including the BMW GS 1250, KTM 1290 Adventure, and the Ducati Multistrada V4. Harley-Davidson pricing begins at $17,319 for the base model and $19,999 for the Special. The models will arrive at Harley-Davidson dealerships in spring 2021.

For me, it was an immense privilege both physically and spiritually to witness the Pan America launch via film/video. #sarcasmalert

Image courtesy of YouTube: Harley-Davidson Original Film (25:45 minutes)

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Drum roll please…with a rim shot!

Harley-Davidson released the secret recipe for “The Hardwire” — a new 5-year strategic plan rolled out oddly on Groundhog Day.  You can read the press release HERE.

Groundhog Day, the comedy film starring Bill Murray, Andie MacDowell and Chris Elliott portrays a cynical TV weatherman covering the annual Groundhog Day event in Punxsutawney, Pennsylvania, who becomes trapped in a time loop forcing him to relive February 2 repeatedly.

I reviewed the Harley-Davidson press release and like the film, the motor company seems to be in a time loop spewing marketing or business verbiage that doesn’t mean anything. The release reads like quotes from the books “Crossing the Chasm“/”Blue Ocean“/”Good To Great” / “Tipping Point” / “Outliers.”  I’ve never read all of these books, but I sound MBA literate if I quote them. And, besides, most biker enthusiasts probably never read them either to call me out on it.

Below are the main topics of Chairman, President and CEO Jochen Zeitz’s, The Hardwire = with my snarky management euphemisms added for clarity:

The Hardwire Strategy

Profit Focus: Don’t leave money on the table = Be as greedy with them as possible.
Selective Expansion and Redefinition: We’re all about value-add = Unlike our competitors who seek to add no value.
Lead in Electric: It’s best-of-breed = We hired a market research firm to say that.
Growth Beyond Bikes: This is the next big thing/new thing = Some of our 20-somethings have told me this is really cool.
Customer Experience: We’re customer-focused/proactive/results-oriented = That can’t be bad, right?  This is motherhood and apple pie stuff.
Inclusive Stakeholder Management: We need to monetize/strategize/analyze/incentivize = When in doubt, stick “-ize” on the end of a word and it will sound action-oriented.
People: I know you’ve been burning the candle on both ends = Get ready to do some more.
Planet: It’s basic New Green Deal blocking and tackling = How could you screw this up? I also played high school football and those were the best days of my life.
Profit: We want this to move up and to the right = I failed high school algebra but someone said this means we’ll be making a lot of money if this happens.
Financial Targets: It’s about synergies/1 + 1 = 3 = I don’t get the math either, but it sounds like more and more is better, right?

Metaphors or marketing euphemisms are always interesting to me.  Eu·phe·mism — a word or expression substituted for one considered to be too harsh or blunt when referring to something unpleasant or embarrassing. For example, a famous feature of the World Fair in New York in 1964-65 was something called the Dynamic Maturity Pavilion — basically a garden with benches where those of mature years could rest.

Maturity is a positive concept; it implies that a person is fully developed in body or mind. And as a “seasoned” motorcyclist I’ll need to wrap my head around reliving The Hardwire.  We’ve seen this film before. I’ll need to sharpen my pencil and circle back to fully understand the paradigm shift.

In the meantime, I know we’re all on the same team here, rowing in the same direction, and it’s not about me, it’s about us.

Photos courtesy Columbia Pictures and Harley-Davidson.

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H-D 21 Virtual Broadcast

The H-D 21 virtual broadcast was an all digital event to announce new 2021 motorcycles, parts and accessories.

The new model launch yesterday came less than a year after the motor company reported plans to streamline its product portfolio by 30% while overhauling its launch timing (historically every August) and go-to-market practices for maximum impact.

As soon as the media, dealers and consumers logged into the Harley-Davidson online portal, I knew this year’s product launch was going to be … different.

The event opened with a long video montage on the joys of the motorcycling experience.  I watched Jason Mamoa gush about his Harley family, or “Ohana” — you’ll remember him as Aquaman.

As someone who has served time in the trenches creating marketing campaigns, this was the traditional entertainer-as-a-promotional vehicle initiative.  The idealized figure introduced Harley-Davidson CEO Jochen Zeitz who teased the audience with a number of motorcycles and projects that he apparently can’t speak about yet.

Huh?

As the motorcycle launch wore on, with a selection of motor company smooth-talking prognosticators from various departments sharing bits of information about updates to Cruiser, Touring and CVO models, the value of an all-virtual Harley-Davidson product roll-out actually became less clear. The new products, which we usually look forward to, felt less exciting. It’s hard to determine the viability of any product by watching a slick video about it in a browser. The discussions about the Harley-Davidson future of motorcycling felt less like revelatory conversations and more like a TED Talk that I’d scroll past in my Twitter feed.

For me the serendipity of discovery was gone. One of the most exciting parts of a product launch has been finding out about something or learning about something new through pure chance. At a virtual H-D 21, that’s a virtual impossibility.

Street Bob 114

But, I’ve digressed.

Cruiser Updates
Harley stated that the Street Bob 114 is the lightest Softail model to be equipped with the Milwaukee-Eight 114 engine. The legendary Fat Boy receives refreshed styling for 2021, getting brilliant chrome instead of satin chrome on the engine and exhaust, the front end, the rear fender struts and console.

Touring Models
The 2021 Touring lineup includes three baggers that feature the Milwaukee-Eight 114 motor: Road King Special, Road Glide Special and Street Glide Special. The Street Glide Special and Road Glide Special get new two-tone paint options, and a choice of a blacked-out or bright chrome styling treatment – a choice between dark and sinister, or brilliant and more traditional.

Fat Boy

Road King Special and Street Glide Special models get a new brilliant Daymaker LED headlamp. All Harley-Davidson Touring models that are equipped with the colour touchscreen Boom! Box GTS infotainment system that now have Android Auto and Apple CarPlay compatibility. The feature requires a wired connection to a smartphone rather than going through Bluetooth.

CVO Models
Custom Vehicle Operations (CVO) motorcycles are the poster child for Harley-Davidson’s styling and performance. The Milwaukee-Eight 117 V-Twin engine is exclusive to CVO models as standard equipment. For 2021, the CVO Street Glide and CVO Road Glide models receive all-new Harley-Davidson Audio provided through an exclusive partnership with Rockford Fosgate.

CVO Limited

The audio systems, featuring speakers and amplifiers, were designed specifically for Harley-Davidson motorcycles. These components will also be made available through Harley-Davidson Genuine Motor Parts & Accessories for 2014 and newer Touring models equipped with a Boom! Box infotainment unit.

The 2021 CVO models (CVO Street Glide, CVO Road Glide, CVO Limited and CVO Tri Glide) all feature new paint options and styling features. All four CVO models are also equipped with RDRS safety equipment, including Cornering Enhanced Electronic Linked Braking, Cornering Enhanced ABS, Cornering Enhanced Traction Control, Drag-Torque Slip Control, Vehicle Hold Control, and Tire Pressure Monitoring System.

Pan America 1250

Pan America Global Reveal
The upcoming and over exposed Pan America 1250 adventure tourer was previewed in the virtual launch broadcast, but the most important details weren’t provided as it’s official launch is set for February 22nd. Mark your calendar and register for the event HERE.

It will be interesting to compare how this virtual launch broadcast performs in attracting potential motorcycle buyers and if it will drive demand for products or make an emotional connection to the Harley-Davidson brand.

It’s been my experience that: “People don’t buy “what” you do, they buy “why” you do it.”  — Simon Sinek

Photos courtesy of Harley-Davidson

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Oregon Scenic Byways

You might have an image in your mind of what motorcycle riding through Oregon is like, and the truth is, it’s a compilation of adventures. The landscapes are incredibly varied from Martian-like vistas in the driest place to ecosystems with a staggering array of flora, fauna and fungi.

America’s Byways® is an umbrella term used for a collection of 150 diverse roads designated by the U.S. Secretary of Transportation. The road designation is typically based on their archaeological, cultural, historic, natural, recreational, and scenic qualities.  They are considered gateways to adventures where no two experiences are the same.

Oregon is fortunate to have 10 incredible roads as part of America’s Scenic Byways and whether a maiden voyage or seasoned adventurer, you can see a lot of Oregon from behind the handlebars.

Below are snapshots of each Oregon Byway:

Cascades Lakes

Cascade Lakes Scenic Byway — 66.0 mi
This byway cuts a path through the mountains, lakes, and forests of central Oregon. Volcanism and glaciation formed more than 150 lakes for which the region is well known. See outstanding examples of lava flows, alpine lakes, and meadows. Cross paths taken by such historic figures as Kit Carson.

 

Hells Canyon

Hells Canyon Scenic Byway — 218.4 mi
Journey from river’s edge to mountain top and down to valley floor. Savor panoramic views of rugged basalt cliffs and fertile fields, rimmed by snow-tipped peaks. Tour foundries, galleries, and museums. Touch the weathered track of the historic Oregon Trail. Watch the majestic Snake River tumble through North America’s deepest canyon.

 

Columbia River

Historic Columbia River Highway — 70.0 mi
Travel to magnificent overlooks that provide views of the Columbia River and waterfalls, including Multnomah Falls. Springtime has magnificent wildflower displays, including many endemic plants. The Columbia River formed the last leg of the Lewis and Clark Expedition and was part of the early route of the Oregon Trail.

 

McKenzie Pass

McKenzie Pass-Santiam Pass Scenic Byway — 82.0 mi
Experience dramatic views of the snow capped High Cascade Peaks. The panorama of lava fields and six Cascade peaks is made more striking by the contrast between the black lava and white snow. The mountains are mirrored in crystal-clear lakes, and the byway passes beautiful waterfalls, including Sahalie and Koosah Falls.

 

Mt Hood

Mt. Hood Scenic Byway — 105.0 mi
On this byway, volcanoes once erupted and mammoth floods scoured deep gorges. Discover geologic wonders, waterfalls, temperate rain forests and wild rivers. Explore pastoral valleys with farm-fresh produce. Experience the formidable last leg of the Oregon Trail, the Barlow Road. Enjoy this bountiful wonderland that the pioneers called “paradise.”

 

Outback

Outback Scenic Byway — 170.0 mi
“Outback” refers to land with a natural ruggedness. Though people come here seeking independence, they know each other’s first names. Community is paramount. Jonathan Nicholas, publisher of the Oregonian, said it is “a star-spangled landscape of marsh and mountain, of reflection and rim rock, of seamless vistas and sage-scented dreams.

 

Pacific Coast (North, Mid and Southern)

Pacific Coast Scenic Byway — 363.0 mi
Starting in Astoria and traveling south to Brookings, the Pacific Coast Scenic Byway provides views of amazing coastal scenery. The road winds by estuarine marshes, clings to seaside cliffs, passes through agricultural valleys, and brushes against wind-sculpted dunes. Charming small towns, museums, state parks, overlooks, historic bridges, and lighthouses ensure a delightful journey.

 

Rogue-Umpqua

Rogue-Umpqua Scenic Byway — 172.0 mi
From rolling, oak-covered hills to towering coniferous forests; from roaring whitewater rapids to incised inter-canyon lava flows; the Rogue-Umpqua Scenic Byway invites you to experience 172 miles of diverse river and mountain landscapes. Drive alongside the Upper Rogue and North Umpqua Wild and Scenic Rivers, both of which contain world-class fisheries.

 

Volcanic Legacy

Volcanic Legacy Scenic Byway — 500.0 mi
Explore the wonder and beauty of a dramatic volcanic landscape from Oregon’s Crater Lake National Park to California’s Lassen Volcanic National Park. Encounter ancient natural forces that shaped exquisite mountain lakes. Amid spectacular scenery, you’ll enjoy charming towns, abundant wildlife, world-class birding, and extraordinary recreational, historical, and cultural opportunities.

 

West Cascades

West Cascades Scenic Byway — 220.0 mi
This byway offers some of the best up-close views of thundering waterfalls, ancient forests, rushing whitewater, and cool, placid lakes. The drive begins in the historic logging city of Estacada, immersing you in an old growth forest. Continue and see snow capped volcanic peaks and the breathtaking Wild and Scenic Clackamas River.

Are you an owner of the new Harley-Davidson LiveWire and wanting a new perspective in sustainable travel?  Oregon is home to one of the largest and most robust networks of electric vehicle fast-charging stations in the U.S. You can download the Oregon Electric Byways map and guide HERE.

Information, maps and photos courtesy of Oregon’s Scenic Byways

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Sturgis City Council Release

The Sturgis City Council voted 8-1 last night to host the rally and announced today that the 80th Annual City of Sturgis Motorcycle Rally will move forward.

However, there will be significant changes designed to reduce the large crowd gatherings in the downtown core with the intent to “safeguard the community and residents.”

That there is a true definition of dichotomy.

The City Council decision, given most all other large outdoor events and indoor concerts around the U.S. have been canceled or rescheduled, is an interesting one. The annual rally will generate millions in revenues for the host city, but no mention of that trivia in the press release.

Buffalo Chip Email Blast

According to Sturgis Rally stats, in 2019 there were 490,000 rally visitors — at least 70 times the estimated 2019 population of Sturgis (6,500), according to the U.S. Census Bureau.  In other words, the Sturgis Motorcycle Rally attendees in 2019 were the equivalent to half of the state of South Dakota’s estimated 2019 population of 884,659.

Read the full City Council release HERE.

A few items known as of today that will be implemented at the event:

  • Attendees will be asked to practice social distancing and follow CDC guidelines.
  • Enhanced safety/sanitization protocols will be carried out in the downtown area.
  • City sponsored events including opening ceremonies, parades, B1 Flyover, and live music at Harley-Davidson Rally Point are cancelled.
  • Photo towers will NOT be installed.
  • Temporary vendors will be required to abide by state and federal protocols and guidelines related to COVID-19.

I’m not trying to “COVID Shame” anyone thinking about or planning to attend the motorcycle rally.  But, remember a long, long time ago when the freedom of riding across the U.S. and attending a rally didn’t bring this type of risk?

Images courtesy of City Council and Buffalo Chip.

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McKenzie Pass Highway (OR242)

Oregon is home to a large network of highways and backroads, from rugged coastal headlands to deep old-growth forests, lush vineyard-lined valleys to lofty alpine passes, high-desert vistas to deep river canyons. The epic landscapes offer up motorcyclists everything from beginner to expert road diversity.

One such spectacular highway is the old McKenzie Pass Highway (OR242), which opened this week from it’s winter hibernation.

Assuming you start in Sisters, Oregon you’ll have about 8 miles of warmup of gently rising, mostly straight road as you head west past hay meadows and into the forest. Then you’ll take a 90-degree turn at McGregor’s Curve, and the elevation climb is on. The main ascent is over 5 miles, and you can settle into a rhythm as you take in the pine-scented air.  Unfortunately, you’ll also note the large wildfire destruction from the summer of 2017 that disrupted the forest and surrounding landscape.

Until the 1860s, the pass was an Indian trail that later became a wagon route (known as Craig’s McKenzie Salt Springs/Deschutes Wagon Road) for driving cattle over the Cascades.  As you emerge from the forest at Windy Point, you’ll get a nice view of Mt. Washington and can scan across a 65 square mile, 2,000-year-old black lava flow. You may want to stop to process it all and then continue on as the ascent travels serpentine asphalt between lava-rock walls just before reaching the summit.

The summit provides a unique view of the lava-rock-constructed Dee Wright Observatory (at 5,187 feet), which provides panorama views of the mountain landscape and Three Sisters Wilderness areas.

The 25-mile, 4,000-foot descent to Highway 126 is no “puff and fluff” ride as it snakes down tight corners and exhilarating switchbacks to the dense Cascadian forests over the McKenzie River. It’s a dramatic transition from the east side of the Cascades and is a billboard of the natural environment and defines the uniqueness of the region.

The highway speed limit is slow at 35mph to 45 mph in most places. The scenic views are well worth the extra time and should be on everyone’s ride list.

Additional Information:
The John Craig Story
McKenzie Pass
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OR 242 map/photo courtesy of Oregon By-ways.

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